What Can Scientists Learn from Tonight’s Presidential Debate

By Carol Schadelbauer, October 3, 2012

Debate

Everyone’s eyes and ears should be glued to their television or radio for tonight’s first Presidential debate. It is bound to be packed with perfect examples of messages about real people, and use of storytelling to get a point across. It will also be a great display of a tool we call “bridging”—what experts in this NPR piece that aired today call “the pivot.” When this strategy is done well it helps the speaker stay in control and stick to his messages. When it is done poorly, it is obvious and as a viewer, it feels cheap and distrustful.

I never ask scientists or nonprofit leaders or advocates to behave like a politician, but many politicians are a good study on a helpful technique they use to their advantage and to get their most memorable points across.

Tags:
no comments yet

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>

See Posts Related To
Latest Tweets by @burness
Burness retweeted
Bruce S Trachtenberg @bsttrach

28 Feb

RT @bsttrach: Read a summary of the research that won the $10,000 frank prize. goo.gl/UDshtS @DrBleich #frank2015 http://t.co/uLf4eZhC7D
Burness @Burness

27 Feb

"It takes them 4 days to catch up on what they might have missed on one." Why missing #kindergarten is a big deal: npr.org/blogs/ed/2015/…
Burness retweeted
Ben Milder @benmilder

27 Feb

RT @benmilder: Andy talking ungulates for social change. #frank2015 http://t.co/QgVsuPg9Nh
Burness retweeted
Christine Nieves @MyThirstyBrain

27 Feb

RT @MyThirstyBrain: Let's change the world by transforming #science into revolutionary policy change @AndyBurness1 #frank2015 http://t.co/KBSkPew3gV
Burness @Burness

27 Feb

.@NYTimesLearning asks students: What should be the purpose of prison? learning.blogs.nytimes.com/2015/02/27/wha…